Content Account Lead

The Content Account Lead drives strategy, storytelling, and campaigns for our clients. This team member will need to have a solid understanding of telling stories across media channels, a proficiency across social media platforms, a proven track record in content execution across those platforms, experience in leveraging reporting for content optimizations and as well as demonstrated proficiency in client management. The ideal candidate is a confident communicator and strategic thinker who thrives in a fast-paced environment.

About SSG:

See.Spark.Go started in 2007 with a desire to tell the best stories in the world. Our team of talented storytellers make brands come to life through a variety of mediums. Ultimately, we believe in relationships and results. In other words, we have fun doing work that matters with you, and we’re really good at it. For more than 18 years, we have helped companies across the nation grow in influence by leveraging one foundational resource: our team!

About the Position:

The Content Account Lead drives strategy, storytelling, and campaigns for our clients. This team member will need to have a solid understanding of telling stories across media channels, a proficiency across social media platforms, a proven track record in content execution across those platforms, experience in leveraging reporting for content optimizations and as well as demonstrated proficiency in client management. The ideal candidate is a confident communicator and strategic thinker who thrives in a fast-paced environment.

This is a full time position based in either our Athens or Atlanta office. This role is hybrid, with the expectation of at least three days per week in the office.

Responsibilities

  • Provide expertise to clients on Content strategy creation and execution
  • Lead content strategy and storytelling across multiple media channels, with a strong emphasis on social platforms
  • Develop, execute, and optimize content campaigns aligned to client goals and brand voice
  • Serve as the primary point of contact for assigned clients, managing relationships, expectations, and deliverables
  • Provide strategic guidance to clients on content planning, platform selection, and performance optimization
  • Regular communication with media, audiences and clients via email, phone, meetings and social media

Skills & Qualifications

  • 4-6 years of relevant experience in PR, Marketing Communications, Social Media, or Digital Marketing
  • Minimum of a Bachelor’s degree or equivalent in Journalism, PR, Marketing, Digital Media, Advertising, or related degree
  • Specialized training, proficiencies, or certifications in platforms such as Google Analytics, PRSA membership, etc. are a plus
  • High level of experience of these social platforms and tools: Sprout Social, TikTok, Instagram, Facebook, Creation of Vertical Video, YouTube, LinkedIn, Pinterest, Twitter, and Canva
  • Ability to read and explain data using social media analytics tools
  • Excellent written and spoken communication skills
  • Self-starter, with an ability to juggle multiple projects in a fast-paced work environment.
  • Excellent attention to detail and strong follow through
  • Strong marketing project management skills in terms of timely planning, executing, and reporting on multiple projects simultaneously
  • Excellent computer skills in a Mac OS environment, combined with strong proficiency in programs like Excel and Sheets

What We Offer

  • Hybrid Work Schedule
  • Generous Paid Time Off and Flex Days
  • 401(k) Employer Match
  • Parental Leave
  • Company-Paid Life and Disability Insurance
  • Paid Sabbatical Leave
  • Company Laptop and Technology Stipend
  • Employee Referral Bonus Program

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