Thinking Like a ‘Zee
One thriving niche of See Spark Go’s service offerings is our work in franchise marketing. Partnering with Fortune 500 clients is often accompanied by the excitement of nationwide reach and the welcome challenge of keeping up with the best of the best in multiple industries. So what exactly goes into franchise marketing? In order […]
Listen Up: The Power of Media Monitoring
A holistic, strategic approach to public relations goes far beyond crafting a brand’s message and securing media placements. While establishing what to say and how, when and where to say it creates the framework for a PR strategy, effective PR also requires a deep understanding of how your brand is being perceived by your […]