06

Blake Bailey | Brand Culture That Wins

Blake Bailey knows southern food and one-of-a-kind culture. The former CFO of Zaxby’s and current owner of Maepole in Athens sits down with Brittany Thoms to talk sauce, franchise development, and collective intelligence.

00:00:00 Blake Bailey’s Early Music Career
00:03:23 Transition to CFO at Zaxby’s
00:08:02 Zaxby’s Franchise Growth and Advertising
00:17:36 Brand Culture and Collective Intelligence
00:27:49 New Venture Maepole’s Healthy Southern Food
00:38:23 Leadership Principles and Personal Reflections
00:41:26 Closing Remarks and Encouragement

The Spark Session is a storytelling podcast from See Spark Go, a national agency specializing in Brand Strategy, Performance Marketing, PR, and Content & Creative.

Co-Founder and President, Brittany Thoms, will take you behind the scenes into the stories and careers of people who bring a Spark into the lives of others in each episode, published bi-weekly.

listen on: