Heartland RV

Driving a love for adventure in the perfect RV
Summary

Since 2021, See.Spark.Go has managed Heartland RVs Facebook, Instagram, Pinterest, TikTok, YouTube and LinkedIn, establishing it as the leading RV brand on social media among competitors. Heartland RVs, a subsidiary of THOR Industries, is an American manufacturer of RVs founded by RV lovers. Our team develops and manages the strategy, creates trending vertical video content, handles community management and proactive engagement, and leverages ambassador content and partnerships.

Deliverables
  • Social Media Management
  • Content Creation
  • Community Engagement
  • Influencer/Ambassador Outreach
  • Engagement Strategy Development
Results

In less than three years, the See.Spark.Go team has leveraged trends on social media and a deep understanding of the platforms and brand to grow the audience to nearly 1M across five social media channels.

Highlights
2.8M engagements and 13.4M video views in FY23
5.8% engagement rate in FY23
1.5 million post link clicks in FY23