Breakout Games

Unlocking coverage for a national escape room brand with more than 30 locations across the country.
Summary

Since 2017, See.Spark.Go has been the PR agency of record for Breakout Games, a national escape room brand with more than 30 locations across the country. Our team has leveraged local and national media, as well as influencers, to generate targeted coverage and brand awareness in Breakout Games markets. In addition to sharing brand news, supporting store openings, announcing new escape room concepts and partnerships with brands like Mattel, and positioning Breakout as a thought-leader in the industry, See.Spark.Go supported a national, two-year “Treasure Hunt” campaign that received nearly 500 local placements.

Deliverables
  • Strategy Development
  • Media Relations 
  • Grand Opening PR
  • Influencer Engagement
  • On-site Event Support
  • Video Production
Results

See.Spark.Go has worked alongside the Breakout Games team to generate awareness for new escape rooms, including executing 45 treasure hunt campaign events and garnering over 750 media placements. 

Highlights
750+
Significant media placements

 

90M
Generated impressions

 

$2.3M
Coverage worth in media value
45
Treasure Hunt Campaign events supported