Threshold Brands
Crossing the Threshold into Home Services Franchising
Threshold Brands is a highly curated collection of home services franchising concepts that give life-changing opportunities to owners and improved lives to customers through home care. With over 750 locations and nearly 400 franchise owners in 40 states, the companies of Threshold Brands are well-established and looking to grow. Opening any of its 10 franchise concepts means stepping into the dream of business ownership for hundreds of entrepreneurs across North America.
Deliverables
- Campaign Development
- Public Relations Strategy
- PPC, Programmatic and Paid Social Strategy
- Digital Playbook
- Campaign Execution + Management
- Graphic + Copy Creation
- Digital Strategy
- Ad Copywriting & Creative
- Email Marketing
- Reporting
- LinkedIn Content Strategy and Engagement
- Social Media Management
- Communications Playbook
- Strategy Development
- Community Engagement
- Organic and Paid Social Media Strategy
- Reporting
- Graphic Design
- Video Production
- Creative Services
- Video Content Creation
- Content Creation
- Website Development
- Directing + Interviewing
- Video Sharing via Paid + Organic Channels
Results
Through an omnichannel approach that reaches potential owners where they are, See.Spark.Go captured the attention of a large but niche audience ready to invest in franchise ownership. The first year of the partnership boasted a 79.96% increase in opportunities while decreasing cost per opportunity by 56%.